Friday, February 11, 2011

Returners Campaign Poster

One of the larger projects that I worked on this semester was the Returners Campaign. I was assigned the task of creating promotional materials such a a poster, postcards, door hangers, and table tents. I chose to use the UW branding standard on elements of the poster and the postcards. When designing the poster, I choose to use an appealing photo of students on campus near the dorms since the purpose of the campaign was to persuade students to renew their residence hall contrast for the following school year. On the poster the image is the main element that frames the text and branding. I choose to use words such as comfort, convenience, and peace of mind to illustrate the benefits of the dorms.

Tuesday, February 1, 2011

Culinary Competition Poster

I was assigned the task of creating a poster to promote the Culinary Competition at Washakie Dining Center. This poster assignment was assigned to me the day of the competition, there for I decided to place the date and the time within the Title of the poster. I decided to create this poster with a short and direct message for people quickly passing by. There is a background texture of vector spoons, knifes, and forks to add depth to the poster. I chose to add the Washakie logo and branding to frame the bottom of the poster since the even was being there.